Thursday, May 27, 2010
Do you have your free online ad?
Rental property owners we work with are having great success using free tools like Craigslist.com. The more successful property owners and managers tell me they use Craigslist along with HTML to add multiple photos and a link to their main website to contact the property and set an appointment. This action demonstrates that your applicant has a real interest in your rental property. Several of the property owners we work with have told us that if the prospect contacts them from their website, they have a higher closing ratio then from other traffic sources. If you’re not advertising on the internet, Craigslist is a great starting point, and if you have been advertising on the internet for years adding you probably already know Craigslist can be very cost effective.